Dawn Hickernell

Articles and Advice

How to Sell Your Home When It's Not Selling

Try these steps to move your home sale forward.

Selling your home can be a quick and smooth process; however, it can be an extended and somewhat frustrating process. Even in the best markets and after maximum preparation efforts, there can be instances in which a homeowner has trouble selling their property. If you're selling your home and it isn't moving, try these steps to move the sale forward.

  1. Postpone Your Sale
    Just because you're actively selling your home, it doesn't mean you can take a few steps back. Some factors outside of your control could delay your sale, such as trying to sell in an unfavorable market. 
  2. Temporarily Rent Your Home
    Even though the local market may not be right for selling your home, you could postpone selling and rent it instead. The rental market may be a more lucrative option and will allow you to strategize your home sale while making a monthly rental income. 
  3. Offer a Rent-to-Own or Lease
    If you're considering renting instead of selling your home, you could always offer a rent-to-own or lease option. Some buyers may be motivated to buy but face certain obstacles that prevent them from purchasing the home outright immediately. 
  4. Consider a Short Sale
    If selling your home is a goal you must meet by a specific deadline, opting for a short sale may be the quickest way to find success. Speak with a real estate attorney to see if this is an option for you.
  5. Investigate a Guaranteed Purchase Program
    If you're selling your home due to a relocation for work, ask your employer about a guaranteed purchase program. Some companies offer relocation programs in which they help you sell your home in various ways, such as buying it from you outright or offering to cover some of your costs.
  6. Conduct an Open House with Feedback
    Do you want to know why selling your home is taking so long? Ask prospective buyers! Conduct an open house and have your real estate agent follow up to gain feedback. This valuable insight may highlight the significant reasons why no one is putting in an offer.
  7. Make Necessary Investments
    If your home lacks certain amenities that other homes have or if it's in dire need of repairs and renovations, you may want to consider investing in these modifications to make the home more appealing.
  8. Sell Your Home Under Value
    Unfortunately, your home may not be selling due to its price. While no seller wants to decrease their potential profit, selling your home for less than it's valued may be a surefire way to draw attention from motivated buyers who don't want to miss out on this opportunity. 
  9. Refinance Your Home
    If you haven't bought a new property and are staying in the same location, you could consider refinancing your mortgage. This will make your current home more affordable for you to live in while considering the next steps. 

You may face obstacles that may delay selling your home. Thankfully, these tips can help you overcome obstacles and help you reach your goals.

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